Honey Badger Labs LLC

Privacy Policy

Effective date: April 28, 2026

This Privacy Policy describes how Honey Badger Labs LLC ("Honey Badger Labs," "we," "us," or "our") handles personal information in connection with the websites and software it operates, including the internal tools used to manage its portfolio of brands across Meta platforms (Facebook and Instagram), Pinterest, and other third-party services.

1. Scope

This policy applies to information collected by Honey Badger Labs through hbadgerlabs.com and through Meta-platform integrations (Facebook Login, Pages API, Marketing API) used by Honey Badger Labs to manage its own brand assets. Honey Badger Labs is the data controller of any personal information it processes.

2. Information we collect

When Honey Badger Labs personnel authenticate Honey Badger Labs–owned Facebook Pages, Instagram Business Accounts, or ad accounts via Meta Login, we receive and store the following information from Meta in order to perform the requested operations:

• Account identifiers (Meta user ID, Page ID, Instagram Business Account ID, Ad Account ID)
• Account names and basic metadata (Page name, category, profile picture URL)
• Access tokens (long-lived user tokens and Page access tokens) issued by Meta
• Token metadata (granted scopes, expiration timestamps)
• Operational data we generate or schedule for those accounts (post drafts, scheduled times, captions, image references, ad creative drafts)
• Aggregated insights returned by Meta's APIs for posts and accounts we manage (impressions, reach, engagement counts)

We do not collect or store information about the followers, fans, customers, or other end users of Honey Badger Labs–owned Pages beyond what is contained in aggregated, non-identifying insights returned by Meta.

3. How we use information

We use the information described above to:

• Authenticate and authorize Honey Badger Labs personnel to operate Honey Badger Labs–owned brand assets
• Publish, schedule, edit, and delete organic content on Honey Badger Labs–owned Pages and Instagram accounts
• Create, edit, and report on advertising campaigns operated by Honey Badger Labs
• Generate internal analytics and operational reports about Honey Badger Labs's own assets
• Detect and prevent unauthorized access to Honey Badger Labs's accounts

4. How we share information

Honey Badger Labs does not sell personal information. We share information only as follows:

• Meta Platforms. We send commands and data to Meta's APIs in order to publish, schedule, or report on content on our own Pages and accounts. This is the operation you authorized when granting access.
• Service providers. We use Google Cloud Platform for application hosting and database storage. These providers process data only on our instructions.
• Legal compliance. We may disclose information if required by law, subpoena, or comparable legal process, or to protect the rights, property, or safety of Honey Badger Labs, our users, or others.

5. Storage and security

Access tokens are stored encrypted at rest using symmetric encryption (Fernet / AES-128-CBC with HMAC) keyed by a secret held only by Honey Badger Labs. All operational data is stored in managed PostgreSQL databases on Google Cloud Platform with access restricted to authorized Honey Badger Labs personnel.

6. Retention

Access tokens and account associations are retained for as long as the linked account remains connected. When an account is disconnected, or when Honey Badger Labs receives a verified deletion request (see Data Deletion), tokens and associated metadata are deleted from production systems. Aggregated, de-identified analytics may be retained for historical reporting.

7. Your choices and rights

You can revoke Honey Badger Labs's access to any Meta account at any time from your Meta account's Settings & Privacy → Settings → Apps and Websites. Once revoked, the access tokens we hold become invalid and our operations on that account stop immediately.

You may also request deletion of any data we hold about you by following the instructions on our Data Deletion page.

8. Children

Honey Badger Labs's tools are operated by adult personnel of Honey Badger Labs LLC. We do not knowingly collect personal information from children under 13.

9. International users

Honey Badger Labs is based in the United States. By using our services, you consent to the transfer and processing of information in the United States.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will revise the "Effective date" above and, where appropriate, notify affected users.

11. Contact